If you want to boost your sales and attract more customers, you have to learn how to address them. Just because you do not have a marketing degree does not mean you can’t effectively market yourself.
If your website lets users post comments, make sure to utilize a ”no follow” linking attribute. If a comment includes spam content or links to undesirable sites, web crawlers will automatically know not to follow such links. This will prevent you from linking to spam sites that can and may negatively affect the reputation of your own site.
Include a call to action that will make a strong impact to your customers. Provide instruction for your readers at the conclusion of your articles and include ways of making following those instructions easy. When you do this, your readers will be more likely to take the next step.
Place articles on directories and blog networks alike. With the increasing popularity of blogs, getting published on one can boost your traffic. Every time you submit an article, be sure to check it for your personal details, like your name and website.
Use social media to your advantage. You can expand your readership if you use Facebook or Twitter appropriately. Just post links to your articles as you publish them, and you’ll find readers stream in. Request that they share your published article with their friends, this will expand your viewers tremendously.
Stay as original as possible with unique content in your writing. Your authenticity will shine through to the readers and draw them in for more. Being direct and unique will impact your readership in a positive way.
The title of your article is as important, if not more so, than the content contained inside. Readers see a dull headline and automatically assume that the article itself is just as dull. Ensure it catches the reader’s eye and causes them to keep reading. Tell readers what your article is going to be about.
Paragraphs should consist of 3-5 sentences, while the article should total no more than 700 words. Most article directories follow these criteria. Blog posts are usually shorter, only having 300-400 words each.
In order to secure easy backlinks, be sure you use only high-quality content that is appealing a wide range of webmasters. You may be tempted to load your website with an overabundance of spun articles. If you do use spun articles, make sure that each article provides relevant content and is not just used to fill up space. If you write high quality content, it will attract other webmasters to link back to you.
Now that you’re aware of what it takes to effectively market your product, go on and do it. Experiment to learn the techniques that will reach the most people in your niche.